Cuneiform and the Sumerians | 3,000 BC

The Sumerians were one of the earliest types of this kind of civilization? What does that mean?

- It means that Skilled artist. One of the earlist nomadic civilizations who migrated to sumer now known as the southern iraq around 3500BC
Why is the region of Sumer considered the Cradle of Civilization?


- Where cuneiform was created the words first written language. 

What could the Sumerians practice year round because of the regions climate?

- Because of the regions climate the sumerians were able to practice year round agricultrule. The surplus of food allowed them to stay.

Post an example of early Cuneiform (Sumerian pictograph).

Why was Cuneiform created?


-to help keep track of these business transactions

What medium was used to "write" Cuneiform? Explain the process of preparing and writing on this surface?
-Wet clay.

1. Form it into flat surfaces
2. use a wedge shaped stylus made from reed to make imprecations into the clay surface.
3. Lay clay tables in the sun allowing them to dry and harden making them permanent.

What did Cuneiform begin as a series of? 

- Pictographs became more abstract number of characters continued to grow, the cuneiform evolved into a wedge shaped language.










Post an example of evolved Cuneiform (wedge-shaped).

After it evolved over time, what shape did the characters of Cuneiform evolve into?

- became a target for many invading civilizations.


Post an example of Akkadian Cuneiform.

After the Akkadians conquered, what happened to the Sumerian culture and written language?

- Adopted the sumerians culture and their written language
What is a pictograph?

- a way of cuneiform to communicate with other languages.

Why did the creation of Cuneiform allow the Sumerians to become a sophisticated culture?


- led by sargon the great. Conquered the suzerains and other surrounding civilizations.

Visual Organization!

Not directing the audience through a design is misdirecting them!

Eye Movement:

1. Controlling eye movement within a composition is a matter directing the natural scanning tendency of the view's eye. 
2. The eye tends to gravitate towards areas of complexity first. In pictures of people, the eye is always attracted to the face and particularly the eye.
3. Light areas of a composition will attract the eye, especially when adjacent to a dark area.
4. Diagonal lines or edges will guide eye movement.

Optical Center:

1. The spot where the human eyes tends to enter the page. Optical center is slightly above mathematical (or exact) center and just to the left. 
2. It takes a compelling element to pull your eyes away from this spot.

Z Pattern:

1. Our visual pattern makes a sweep of the page, generally, in the shape of a Z.

Font Guideline:

1. No more than 2 fonts. 
2. Wanna make sure that those two fonts compliment each other.
3. avoid all caps
4. Choose the right font (To the theme or tone)
5. ∂o not over use fancy and complicated fonts(curly, decorative, script)

• www.typography/email/2010_032010_03/index.htm

Visual Hierarchy 


-Will establish focal pints based on their importance to the message thats being communicated.
=A crucial part of the design process is to established an order of element, a visual structure, to help the viewer absorbs the informations provided by a design.

• ASK YOURSELF THE FOLLOWING...

1. What do i want my viewer to look at first?
2. What do i want my viewer to look at second?
3. What do i want my viewer to look at third?

#1 CAVE PAINTINGS

What are cave paintings?

-Beautiful, Detailed and colorful Representations found on the inside of cave walls and ceilings.

Name several common themes found in cave paintings?

-Western Europe, Australia, Africa, and china.

How were these paintings created (tools, pigments)?

They were traced. Water, Paint juices, animal blood, soil, and charcoal.

What is the most famous cave painting site? When was it discovered and by whom?

- 35,000 years ago. Lascaux

Post an example of cave painting(s) from this cave.

Why did this cave have to be closed? What was done to satisfy public curiosity?

- Its too old, and being damages by the carbon dioxide.

Post an example of cave painting(s) from Altamira cave.

In Altamira cave, why do most of the paintings have a red hue?

It was also had to be shut down because of carbon dioxide damage.

It had to be red hue, because that’s the only colors that they could use.

Who discovered this site? How old are the paintings confirmed to be?

Chauvet- Point Arc.

What is the oldest known cave painting site? When was it discovered and by whom?

-95,000 years ago.

Post an example of cave painting(s) from this cave.

What was different about the painting techniques at this site?

-They are used to be specified as a unique painting. No one knows why they did it. But it was shown to written as symbols.

What is "speleologist"?

-Someone who studies paintings.

What three reasons do archeologists and historians believe prehistoric man created cave paintings?

-   Created For magical Or Religious reasons.

-   That if an image of a desired event

-   Paintings might come true.

Assignments #13. Research & Inspiration!

Why is this important to us? What makes this research helpful, by communicating? (Pro)

Exquisite- Carefully selected of special beauty or charm, or rare and 

appealing excellence, as a face,

 a flower, coloring, music, or poetry.
It was invented by French surrealist in the mid 1092's.
Surrealism- Is a type of art that goes against reality; 
it uses the element of surprise.
Inspiration-  Amusing, silly, weird, funky, crazy, 
fantasy , traditional, fun, cute, cild-like.

lThese inspirations are very meaning full. They show so many ways to reform, and show so many way to do my own Exquisite Corpses. These are probably one of the more Inspiring ones, because they show me how, and what to start on. Most of the time when the teach just tells me to do an exquisite corpses, i get confused and have too look up, some of the things she talking about. Its not her fault, i just learn differently mostly than others. These are great examples. They make me want to do some myself!

The Creative Process!

THE CREATIVE PROCESS.

Creative process, is a series of steps repeated  every time you design something. 

 - Why is this necessary?

1. It improves consistency 

2. Ability to time and plan your work.

3. Raise the quality of your work.

4. Communicate more effectively and in a more

 professional manner.

Steps of the creative process!

 

1. Research...The client and the competition. Get online, look in magazines, listen to music, pay attention to the world around you, whatever you need to do to get inspired,

2.  Brainstorm//Inspiration... Striving to be unique and innovative white still following to current trends, ensures a FRESH AND CREATIVE APPROACH. Ask yourself these questions: What kinda of message am i trying to communicate, and who is the audience? What am i trying to tell them, what kinda of color//style?

3. Sketch...Sketch to get your thought out and to work through ideas.

4. Execute... Implement your idea. Combine type and imagery into a well developed composition. Utilize design principles and visual principles guidelines to help. Try technique, explore possible options, and analyze the outcome. If you get stuck, walk away and clear your head. If the piece doesn't look how you want it too imagined, and it isn't working. Try another idea. Forcing an idea won't result in a good design.

5. Critique & Revise...Take a step back, (literally) and look at your design with an objective eye. make sure the design effectively conveys the message to the intended audience. If it doesn't, go back and tweak the composition until it does! Asking others for their opinion will this process.

Photo Composition!

1. Snapshot- Is a quick photo. Not planned.
2. Photograph- Planned, not as much space. Image taken with care and thought.

~RULES OF COMPOSITION~

• Rule of thirds- Imaginary lines drawn dividing the frame of your camera into thirds, both horizontally and vertically. ~NOTE~  Place the important subject, or important elements of your composition where the lines intersect. Place the horizone line at the top or bottom horizontal divider. Fill up the entire frame with the subject for a close up image. ( If you don't like the background picture crop it out, and make the image your whole space.)
• Leading lines- Use the lines created within the foreground or background of the composition to lead the viewer's eye through the photo. Lines can draw attention to one or more intended subjects or  single focal point.
• Point of view- Change the way your subject is perceived by changing the camera position. If you are photographing a subject that you want to seem very tall, compose the shot so that the camera is looking upwards. Vice Versa, looking downwards at something. 
• Simplicity- Keep your background simple and clear of clutter. The mood and effectiveness of a photo can be altered by what is in the background. A chaotic composition will cause the viewer to look away.

review week 16!

Answer the following questions in your own words...
How many points are in an inch? How many points are in a pica?
7 & 12
Of the seven classifications, which classification(s) would best work as body type? Why?
- To briefly explain the way its structured, and how it is placed, and why. understanding the way, and functions, when working with fonts, understadning the concept if the most important process.
Identify the lowercase characters that have ascenders?
When you are working with this type of function, every font that you will be whiling to work with is going to be hard to figure out why its shaped the way it is. The way you find out if by using it with other object, or assignments.
Identify the lowercase characters that have descenders?
- This function, is working with the boldness, or the italicized fonts. Why? Well, ill tell you why. The reason for this is to make the image pop out into its place. By working with fonts, its easy to figure out how you want your font, and you don't think much to it. It's just like picking out your close. But with fonts, you need to catch your audience attention, and grab them to your imagination.
Classify the following typefaces and briefly explain why you believe it should be classified that way:


This one is nice and big. The letters are stretched out, and nicely pointed at the ends to make it seem much more sifisticated.


 The edges are nice and curved to make it seem more dramatic. They have a nice boldness to it, to make it pop out more.


 Behind the typefaces, there is a 3D pop to it, to make it look like its coming out of the picture, so it can grab your attention. On the back its nice and bold, and the front are white to make it pop.




This one is plain and simple, regular font, nice and big, and all of the letters are bold to make you notice it. 

This one has alot going on. Somtimes, when it has tooo much of everything on it, ( like this one ) you cant really read it, and it just makes the reader not want anything to do with it. They dont have the time to sit there and try to read what it says.

In this type face, the letters are strechted to you can read what it says. On top of that, its bold.
This one is plain and simple as well. Not much going on, they just want to get right to the point of there topic. Its talking about graphics.....now, lets move on.